Specialty medicine and rare diseases require a deeper understanding of pathogenesis and the novel mechanisms of orphan drugs. This level of complexity creates challenging educational needs for clinicians and patients, which is where we come in.
Fallon Medica’s team of more than 30 in-house staff, including content strategists, scientific managers, medical writers, account services, and creative professionals, have decades of combined experience in the medical and scientific communications arena. We possess a thorough understanding of how to leverage scientific content marketing strategies to engage a targeted audience while adhering to industry regulations.
Driving Scientific Content Strategies
At Fallon Medica, we develop scientific content strategies that create relevant and valuable narratives designed to disrupt, provoke, and change behavior. Combined with our tactical capabilities, our team has the right blend of scientific and creative expertise to originate campaigns that transform objective data into a relatable, engaging message for the payer, provider, or patient.
Being able to shape content strategies, whether through disease state platforms or market development concepts for approved products—is the foundation for all we do. With a content strategy, only then can a product be positioned for adoption and, ultimately, success. Whether it’s disseminated through a didactic slide presentation, a webcast, or a gaming platform, everything we create is designed to leave the audience smarter and eager to learn more about your brand.
Our expertise is designed to support a product through any stage of its life cycle, from pre-launch through product maturity. During the pre-launch phase, we focus on the value of disease state education, emphasizing disease pathology and a product’s mechanism. Focusing on disease state science broadens the market’s understanding of the problem to better position your product as a viable, groundbreaking solution.
At launch, we provide education on the product’s mechanism of action, safety, efficacy, and appropriate patient selection. As the product matures, we put a personal touch on the science with anecdotes from cases that refresh the evidence supporting the product and encourage widespread clinical application.
Fallon Medica specializes in the following services:
Content Strategy: Engage us to develop your content strategy, gaining access to our proprietary models and creative team to build your message platform and monitor its impact while providing updates.
Content Development: Trust our team of articulate science and marketing professionals to create slide decks, newsletters, monographs, and more.
Live Meetings: From training speakers to preparing webcasts, the Fallon Medica team can bring your message to an engaged audience.
Multimedia: By producing interactive multimedia such as apps and touch screens, it enables a hands-on strategy for learning and adoption.
Publications: We spotlight the science behind a product and its efficacy by preparing comprehensive reports for scientific journals, supplements, and online publications.
Elevate your next communications campaign with Fallon Medica at your side. To connect with us, contact Tim Fallon, President, at W) 732-345-3550
Discover exactly how Fallon Medica LLC has used tailored pharmaceutical marketing strategies to garner winning results for our clients.The case study below explains how we used a custom approach to deliver positive outcomes. Check back often, as we continually add new case studies.
Become our next success story.
To contact Fallon Medica, reach out to Tim Fallon, President, at W) 732-345-3550
The trajectory of your career in the scientific communications industry has a lot to do with where you work. A positive workplace starts with a competent team of leaders that set the tone for a team that not only excels in its industry, but develops the talent of its most prized human assets.
At Fallon Medica, we believe in guiding our employees as well as our clients. As a member of our team, you will do much more than contribute to pharmaceutical marketing campaigns. You’ll develop skills, insights, and expertise that will serve you throughout your career.
Located in Tinton Falls, N.J. just off the Garden State Parkway, the Fallon Medica offices offer a professional setting to advance your career. Whether you are starting out or at the peak of your professional journey, we support you as part of our team and as an individual.
As a leading scientific communications firm with expertise in specialty and rare disease pharmaceutical marketing, Fallon Medica understands the importance of personal interaction. We welcome your inquiries, and encourage you to connect with our team.
For business and sales, contact Tim Fallon, President, at W) 732-345-3550